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Stop Sales Teams from Just ‘Getting By.’
Train Them to Thrive.

We’re Second Voice - your trusted go-to-market partner for creating high-performing sales teams that deliver measurable growth. No fluff. Just proven results.

Your Sales Team Works Hard -
But Are They Working Smart?


Sales teams don’t fail because they’re lazy. They fail because...

Teams are:

X Not qualifying leads properly: Reps waste time on dead-end conversations rather than high-value interactions.

X Struggling to handle objections: Conversations fizzle out instead of turning concerns into opportunities

X Taking too long to close deals: Reps aren't nurturing prospects frequently enough so momentum dies, and so do the deals

X Leaving too much on the table: Reps discount too quickly or close deals at a fraction of prospects budget. 

X Lacking predictability: Reps aren't following a repeatable process so if deals land or not, it's not clear why. 

Support is:

X A one-off training session that doesn’t stick: A great workshop, some note-taking, and then most of it’s forgotten in weeks.

X Coaching from time-poor Sales Managers:  Being stretched thin means other firefighting takes priority over long-term development.

X Unclear Frameworks: Without a structure to refining their approach, reps keep making the same mistakes, hoping for different results. 

X Not measured for impact: It's simple, if it's not measured, it's not manageable.

Sound familiar? Don’t worry - these are the most
common challenges in Sales Teams today.


You’re not the problem. But there is a better way to fix it.

Sales Training Should Be Like a Good Habit, Not a Crash Diet

Building a high-performing  sales team isn’t easy. Between constantly shifting market dynamics, manual processes, and the sheer pace of change, it’s a lot to keep up with. Traditional training methods don’t make it easier either. Here’s why they fall flat:

Forgetting Curve

People forget up to 90% of what they learn within weeks (and that’s being optimistic).

Short-Lived Results

One-off sessions don’t stick.

Habits take reinforcement.

Hard-to-Measure ROI

Training often focuses on feel-good sessions over tangible results.

Too Theoretical

Teams leave unsure how to apply

what they’ve learned.

No Accountability

Once it’s over, it’s

“good luck, mate,” and off they go.

Most Sales Training is Forgettable.

We Make Sure It’s Not.

The Second Voice Sales Academy is designed to bring Clarity, Confidence & Consistency - So Your Team Sells Smarter, Faster, and More Predictably

1

Better Conversations
= Better Deals

Your team know exactly who to target, how to qualify them properly, and how to handle objections with confidence, turning hesitation into progress instead of losing deals at the first sign of resistance.

2

Skills That Drive
Faster Closes

With structured, repeatable sales habits, deals don’t drag on for months because your team take control of the process, keeping prospects engaged with the right touchpoints at the right time.

3

A Predictable,
Scalable Sales Engine

No more guesswork - clear frameworks give your team a proven process to follow while sales leaders gain visibility on performance and coaching tools that actually move the needle.

This isn’t another ‘inspirational’ sales workshop - it’s a structured, evidence-based programme designed to create measurable, lasting improvement.

Practical, Proven, and Measurable Training That Works

Most Training Feels Good in the Moment. Ours Still Works Six Months Later.

Increased Growth through Levelling up Team Competency

Our work with a multi-national media and events company led to a phenomenal growth in pipeline development across the team.

328
People trained

4
Countries

100%
Would recommend

83%
Increase in pipeline growth

2000%

Campaign ROI

Our Clients Don’t Just Like Us
- They Recommend Us

We've earned the approval of the cautiously optimistic, and even the sceptics!

"

"We've seen positive momentum with increasing quality conversations and more deals closing."

- Erin Roberts, Account Executive at Makers

"

"Second Voice's target approach is yielding impressive results."

- Giedre Paludneviciute, CFO

at Diversity & Ability

"

"Second Voice is a true partner - they cut through the noise and help us focus on what matters."

- Xavier Vigouroux, Head of BD

at Viridien

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With measurable ROI and immediate applicability, we’re here to make sure your team isn’t just learning -
they’re growing.

Access Extensive Support Materials

Our approach and methodology is extensively documented, allowing you to step on from our involvement and drive best practise across your sales team long after we’ve gone.

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